Here is the link to the previously mentioned presentation: The Right Message. Why not, Why, and How. I was encouraged reading in the new 2014 Best Practices for Tobacco Control the emphasis on Mass Reach health Communication. The tobacco industry is pretty clear in their goal of selling a profitable product. Public health on the other hand has been divided in its efforts and less than honest about actually saying what it should be doing is making that product unprofitable. This is one reason I tend to try and recognize tobacco free space as not merely the clean indoor air but also the parking lot free of signage or the counter top free of product. It is not merely that tobacco is a health risk. The tobacco industry is a health risk.
Anyway, here is the link to the video again.
